Is social networking worth the time and effort it takes? More specifically, Is it worthwhile for your business? Seth Godin say, “Networking is always important when it’s real, and it’s always a useless distraction when it’s fake”. Here’s the real truth behind social networking for business.
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info and ideas for small business owners
What the heck are backlinks and why should I care about them?
Several years ago I built a website for a client and he actually ask me that question. Actually, the way he ask included a couple a profanities that I thought it best not to repeat. He knew what a backlink was, “that underlined blue phrase that links you to a website when you click it.” What he didn’t know understand was the importance of that phrase. Now here we are 9 years later and I’m surprised that people still don’t understand.
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Understanding the Basics of SEO
In this video interview, SEO specialist Stephan Spencer outlines the basics of search engine optimization (SEO) for the do-it-yourselfer. In part 1, he covers both keyword research and content optimization.
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Understanding Searcher Intent with Shari Thurow
In this video Ralph Wilson interviews SEO expert Shari Thurow on how you can understand user intent from the search terms they use, and from that help them get where they’re trying to go on your site.
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FHA Changing Loan Policies to Reduce Risk
WASHINGTON – Federal Housing Administration (FHA) Commissioner David Stevens today announced a set of policy changes to strengthen the FHA’s capital reserves, while enabling the agency to continue to fulfill its mission to provide access to home ownership for underserved communities. The changes announced today are the latest in a series of changes Stevens has enacted in order to better position the FHA to manage its risk while continuing to support the nation’s housing market recovery.
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Integrating Linkbuilding with the Rest of Your Business
In this video interview, SEO expert Eric Enge discusses linkbuilding techniques, and the importance of integrating an ongoing linkbuilding effort into the rest of a business’s marketing campaigns.
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