SEO specialist Stephan Spencer outlines the basics of search engine optimization (SEO) for the do-it-yourselfer. In this brief section he explains how to optimize site architecture.
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Posts by John
Do It Yourself Search Engine Optimization
The Truth About Social Networking for Business
Is social networking worth the time and effort it takes? More specifically, Is it worthwhile for your business? Seth Godin say, “Networking is always important when it’s real, and it’s always a useless distraction when it’s fake”. Here’s the real truth behind social networking for business.
What the heck are backlinks and why should I care about them?
Several years ago I built a website for a client and he actually ask me that question. Actually, the way he ask included a couple a profanities that I thought it best not to repeat. He knew what a backlink was, “that underlined blue phrase that links you to a website when you click it.” What he didn’t know understand was the importance of that phrase. Now here we are 9 years later and I’m surprised that people still don’t understand.
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Understanding the Basics of SEO
In this video interview, SEO specialist Stephan Spencer outlines the basics of search engine optimization (SEO) for the do-it-yourselfer. In part 1, he covers both keyword research and content optimization.
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Understanding Searcher Intent with Shari Thurow
In this video Ralph Wilson interviews SEO expert Shari Thurow on how you can understand user intent from the search terms they use, and from that help them get where they’re trying to go on your site.
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