Realogy Reduces Newspaper Ad Spend
If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!Stefan Swanepoel over at realblogging has an interesting chart from Borrell Associates about advertising spending, along with this:
Richard Smith, president of Realogy Corp., announced last week that Coldwell Banker and Century 21 branding budgets for newspapers will shrink [...]
Top 10 things NOT to do on your Agent Real Estate Website
Scott Lockhart is the Chief Technology Officer for RE/MAX Greater Atlanta. On his blog he recently posted the Top 10 things NOT to do on your Agent Real Estate Website.
Scott’s a pretty smart guy and if you are a real estate agent, you need to read and heed his post.
A New Real Estate Home Page
Joel Burslem over at Future of Real Estate Marketing Blog wrote:
If you’re really going drive search engine traffic to your site, forget about your homepage. Marketing a single destination is going to be an expensive and frustrating process with very little in terms of guaranteed results.
Instead, focus on your listing pages. The listing page is [...]