Just came across this on Search Engine Land:
According to TechCrunch, classifieds site Edgeio is shutting down after having run out of money. The site was targeting a global audience but was fundamentally local. Edgeio competitor Oodle recently redesigned and appears to be doing well. And the classifieds category continues to gain traffic.
Hundreds, if not thousands of real estate agents used Edgeio but it’s now a thing of the past. The reason? Lack of funding. Edgeio provided free classified listings and hoped to make their money from advertisements on the site. While it seemed like a good idea, and has worked well for Oodle, it didn’t work for Edgeio.
The failure of Edgeio is another reminder to agents to be constantly on the lookout for places on the net to advertise their listings. You never know how long the site will be around.
The other day Allen F. Hainge wrote
In a typical real estate market, 10% of the agents do 90% of the business. Your market is probably the sames. Why is this the norm?
He then lists several reasons why. Here’s the list, but you really should go read the article to get the facts and opinions.
10% of the agents have an effective, consumer-oriented Web site.
10% of the agents use email effectively.
10% of the agents use technology to make money, save time and save money
10% of the agents utilize the power of a digital camera.