Archive for ‘Technology’

Monster Energy Drink, Rock Art Brewery and the power of Social Media

Let’s have another look at social media and the impact it can have on YOUR business.  Right now the internet is all aTwitter about Monster Energy. Rock Art Brewery is a small local brewery in Vermont that produces a beer called Vermonster.  The business was started by Matt Nadeau in his basement 12 years ago and now has 9 employees and operates out of a nice clean brewery facility.  Unfortunately for them, the powers at Hansen Beverage Co., the manufacturers of Monster Energy, have decided that peope are to stupid to know the difference between an energy drink and beer.  They have demanded that the brewery stop producing Vermonster beer.  That’s when things got interesting.

Microsoft Rolls Out Free anti-virus, anti-spyware, anti-malware program

Microsoft has rolled out it’s new computer protection program.  Microsoft Security Essentials, a no-cost, anti-malware service that is designed to help protect consumers against viruses, spyware and other malicious software. Microsoft Security Essentials requires no registration, trials or renewals and is available for download directly from Microsoft at http://www.microsoft.com/Security_essentials/.

ACORN Wants to Hire a Social Media Organizer. Should You?

Unless you’ve been living under a rock for the last year, you’ve no doubt heard about ACORN. They’ve been in the news a lot lately. This post isn’t about what they did or didn’t do, it’s about what they are about to do, and whether or not you should be following their lead.