Every internet marketer would like to improve their click-through rate (CTR). After all, it’s what makes you money. If your reader isn’t clicking on your ads, you aren’t making any money. Whether you are working PPC (pay per click) or PPA (pay per action), your goal is a higher CTR. While there is nothing you can do to get readers to buy once they click your ad, there’s plenty you can do to get them to click it in the first place.
Over at the ClickBank blog there’s a new post by Simon Slade, the CEO of Affilorama that gives you 6 techniques for increasing your CTR. Here’s the tiplist:
- Know the Fold
- Eye-catching Header
- Clickable Advertising Image
- A Large Text Affiliate Link
- An Affiliate Link at the End of the Article
- Focus on One Product
It’s not a long article, but there’s information there that could bump up your CTR without taking you a lot of time. Sometimes it’s the little things that make the difference. Take a few minutes and read 6 Quick Tips to Fire Up Your Click-Through Rate. You’ll be glad you did.
