Tips for Hiring That First Employee

By John, 18 December, 2009, No Comment

In this video from NxBizSuccess, Janet Walker, President and CEO, J. Walker Associates, Inc. highlights key steps a business owner should take when hiring the first employee.

Reputation Management Expert Andy Beal on Saving Your Online Reputation

By John, 11 December, 2009, No Comment

When someone tries to trash your company on the Internet, there are some things you can do about it, that is, replace negative webpages about your brand, your company name, or your personal name with webpages and profiles that outrank them and push them off the first page of search engine results. In this video interview, reputation management expert Andy Beal explains how.

What Are People Doing on Your Website

By John, 8 December, 2009, No Comment

In this short video interview, Internet marketing expert Jim Sterne discusses the very simple premise of Web analytics — that if you can find out interests people on your site, you can focus more energy, investment, and focus there in order to increase income. Companies that develop the ability to learn from their analytics can thrive; those that don’t will gradually die.

Business Blogging as Part of Your Content Strategy

By John, 4 December, 2009, No Comment

In this video interview, social media specialist Amanda Watlington explains that having an integrated and well-thought out content strategy is at the base of a good business blog. She offers tips on how to make a business blog more effective.

How Twitter Can Help You Achieve Business Objectives

By John, 1 December, 2009, No Comment

In this video interview social media expert Erik Bratt focuses on business uses for Twitter — and for each use offers examples of companies that are using Twitter effectively. He explains how Twitter can be used for customer service (Zappos), selling (Dell, Souplantation.com), and fundraising (12for12k.org).