Posts tagged ‘Social Media’

Using Social Media to LISTEN to Your Customers

Are you using social media to listen to your customers? Do you know how to? In this video interview with Dr. Ralph Wilson of Web Marketing Today social media marketing specialist Dave Evans explains how businesses can use social media to listen to the voice of the customer and respond by improving their products and services.

How to Manage the Conversation in Social Media

Another great interview from Dr. Wilson. In this one social media expert Dave Evans explains how online businesses can benefit from and interact with the conversation in the social web that relate to their product or service – or businesses like theirs.

How Twitter Can Help You Achieve Business Objectives

In this video interview social media expert Erik Bratt focuses on business uses for Twitter — and for each use offers examples of companies that are using Twitter effectively. He explains how Twitter can be used for customer service (Zappos), selling (Dell, Souplantation.com), and fundraising (12for12k.org).