Let’s have another look at social media and the impact it can have on YOUR business.  Right now the internet is all aTwitter about Monster Energy. Rock Art Brewery is a small local brewery in Vermont that produces a beer called Vermonster.  The business was started by Matt Nadeau in his basement 12 years ago and now has 9 employees and operates out of a nice clean brewery facility.  Unfortunately for them, the powers at Hansen Beverage Co., the manufacturers of Monster Energy, have decided that peope are to stupid to know the difference between an energy drink and beer.  They have demanded that the brewery stop producing Vermonster beer.  That’s when things got interesting.